Montréal, July 8, 2020 –  Following the events from the last few weeks, the Musée d’art contemporain de Montréal (MAC) has decided to suspend its advertising spend and hold off on all publications on Facebook and Instagram, until July 31st. In doing so, the MAC has joined the gouvernement du Québec as well as a slew of corporations in a global protest #stophateforprofit, demanding a better supervisory framework on their platforms to manage hate messages and misinformation, supported by paid advertisements.

The MAC’s Director and Chief Curator, John Zeppetelli, had already published a reaction to the current protests in June and the MAC, as a public institution in Québec, is currently actively reflecting on its next steps and follow-up actions.

In the meantime, the MAC invites you to stay in the know regarding the Musée’s programming and activities by registering for its newsletter


The Musée d’art contemporain de Montréal is a provincially owned corporation funded by the ministère de la Culture et des Communications du Québec. It receives additional funding from the Government of Canada and the Canada Council for the Arts. 

Musée d’art contemporain de Montréal

Located in the heart of the Quartier des Spectacles, the Musée d’art contemporain de Montréal makes today’s art a vital part of Montréal and Québec life. For more than fifty years, this vibrant museum has brought together local and international artists, their works and an ever-growing public. It is also a place of discovery, offering visitors experiences that are continually changing and new, and often unexpected and stirring. The MAC presents temporary exhibitions devoted to outstanding and relevant current artists who provide their own particular insight into our society, as well as exhibitions of works drawn from the museum’s extensive collection. These may feature any and every form of expression: digital and sound works, installations, paintings, sculptures, ephemeral pieces, and more. In addition to its wide range of educational activities familiarizing the general public with contemporary art, the MAC organizes unique artistic performances and festive events. It is a window onto a myriad of avant-garde expressions that extend the reach of art throughout the city and beyond.

Source and Information

Anne Dongois
T. 514 826-2050
[email protected]